BMP - Bollywood Music Project

“The sound of street”

To promote the music festival, various outdoor locations: billboards/ bus shelters at prime locations of Mumbai were identified.Sound is the vocabulary of the city and Sound as medium has an incredible elasticity and character.

a unique sound capture device with IOT was created to capture the sound and character of major streets of Mumbai. The IOT powered device automatically captured and uploaded sound to the cloud server for a period of 6 days in the microsite. The sound of Street were shared and downloaded in social media and WhatsApp